Hillside College is a forward-thinking and dynamic institution committed to delivering top-quality education and training at the heart of Eastlands, in the vibrant city of Nairobi, Kenya.
Job Information
Job Type: Full Time
Qualifications: BA/BSc/HND, Diploma
Experience: 2 – 16 years
Location: Nairobi
Job Field: Sales / Marketing / Retail / Business Development
Salary Range: KSh 30,000 – KSh 50,000/month
Hillside College is looking to hire a results-driven and self-motivated professional to fill the following position:
Marketing Officer
The successful candidate will take charge of coordinating the college’s marketing campaigns and student recruitment initiatives.
Key Responsibilities
- Develop and implement marketing strategies in collaboration with the Chief Executive/Administrator.
- Create, process, and distribute marketing materials such as flyers, brochures, and posters on time.
- Generate viable leads and follow up effectively to convert them into enrollments.
- Manage the creation of advertisements and promotional content to enhance the college’s visibility.
- Recruit and manage sales agents, and participate in reviewing marketing efforts for effectiveness.
- Lead the execution of go-to-market campaigns aimed at boosting enrollment.
- Produce monthly reports summarizing marketing efforts and suggest improvements for future initiatives.
- Plan and manage marketing budgets.
- Foster strong ties with media houses to ensure effective communication and brand positioning.
- Organize and implement digital marketing activities across platforms such as Facebook, Twitter, LinkedIn, Instagram, Google Ads, and the college website, while also generating performance analytics for continuous improvement.
Key Competencies
Strong media network connections
A Diploma or Degree in Marketing
At least 2 years of relevant experience